Tolga EGE

Shopify Store Development

Shopify and Shopify Plus stores — custom themes, app development, conversion optimization.

Shopify is one of the world's most widespread e-commerce platforms; offers fast setup, reliable infrastructure and wide app ecosystem. As Tolga Ege we have experience in Shopify store development from standard setup to headless architecture, custom theme development to Shopify Plus B2B solutions. Liquid theme language, Hydrogen / Remix headless framework, Shopify App development (public + private), Shopify Functions and Storefront API are our specialties.

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Shopify Theme Strategies

Ready theme + minor customization (fast, cheap). Fully custom theme (high brand fit). Section-based, no-code editor with Online Store 2.0.

Headless Shopify (Hydrogen)

Frontend Next.js or Hydrogen, backend Shopify. High performance, full design freedom, ideal for complex UX flows.

Shopify App Development

Public app (App Store): monthly subscription revenue. Private/custom app (per customer): enterprise integration. Shopify CLI, Polaris UI, Webhooks.

Conversion Optimization

Checkout simplification, abandoned cart, upsell/cross-sell, product recommendations, A/B test (Shopify Test, Convert).

Use Cases

Premium Brand Shopify Store

Fully custom theme, brand identity.

Headless Shopify (Next.js)

Maximum speed, custom UX.

Shopify Plus Enterprise

Multi-store, custom checkout, B2B.

Custom Shopify App

Custom business logic for your store.

Multi-Region Store

Multi-currency, language, tax configuration.

Technology Stack

Liquid Shopify CLI Hydrogen Remix Polaris UI GraphQL Storefront API Shopify Functions Webhooks

How We Work

  1. Store Strategy — Theme approach, app needs.
  2. Theme / Headless Development — Liquid or Hydrogen.
  3. App / Custom Function — Business logic modules.
  4. Payment & Shipping Setup — Shopify Payments, shipping integration.
  5. CRO & A/B Test — Conversion optimization.
  6. Launch & Maintenance — Live, version management.

Pricing Approach

Standard Shopify: $1.5K - $4K. Custom theme: $4K - $10K. Headless / Plus: $10K - $30K.

See full pricing & packages →

Frequently Asked Questions

Limited budget + standard UX: ready theme (1-2 weeks). Brand identity and custom UX critical: fully custom theme (4-8 weeks).

Initial investment 2-3x classic setup. ROI for high-volume and performance-required brands.

When approaching $200K+/month revenue; Plus advantages become clear when B2B, multi-store, custom checkout needs emerge.

Shopify Payments availability varies by country; Stripe, PayPal, Paddle alternatives are used where unavailable.

Yes. Full migration from WooCommerce, Magento, BigCommerce to Shopify with products, customers, order history, SEO redirects.

Read the Pillar Guide

For an in-depth article on this topic with cost breakdowns, real examples and 2026 trends, see our pillar guide.

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